The Founding Pilot Programme

The Founding Pilot Programme

The Founding Pilot Programme

Launch Your Free 90-Day Resale Programme in Under 3 Weeks

We are looking for 5 founding brands to shape the future of resale. You get a fully-built, white-labelled resale programme on your Shopify store, a team that manages the operations end-to-end, and 90 days to see the results for yourself.

Apply for the Pilot

Apply for the Pilot

Free 90-day pilot

Live in < 21 days

No contracts or penalties

closeup of hanged shirts on rack

Fully managed pilot

Everything you need to launch a successful resale program platform

Custom Storefront

A white-labelled marketplace on your Shopify store.

Human Escrow

We handle the authentication and quality control for every item.

hands-off Logistics

We provide prepaid shipping labels and manage fulfilment.

Marketing Launch Pack

Assets to help you announce your new home for preloved pieces.

Growth Dashboard

Real-time metrics on customer acquisition and revenue.

90-Day Roadmap

Structured 30, 60, and 90-day reviews to measure success.

How it works

From first call to "Go Live" in 21 days

phase

01

Before Launch

Up to 3 weeks

Listen, Build, Seed

First call, we listen — your brand, your goals, your rules. We build your marketplace and help you "seed" your stock with deadstock or returns so you never launch to an empty room.

phase

01

Before Launch

Up to 3 weeks

Listen, Build, Seed

First call, we listen — your brand, your goals, your rules. We build your marketplace and help you "seed" your stock with deadstock or returns so you never launch to an empty room.

assorted notepads

phase

02

First month

Launch & learn

Your Marketplace Goes Live

Customers start trading, and store credit starts circulating. At 30 days, we review the early data together.

phase

02

First month

Launch & learn

Your Marketplace Goes Live

Customers start trading, and store credit starts circulating. At 30 days, we review the early data together.

a laptop computer sitting on top of a wooden table

phase

03

Days 31–60

Grow & Refine

Keep the Momentum Building

We look at what's flying off the shelf and tweak the experience to keep the momentum building.

phase

03

Days 31–60

Grow & Refine

Keep the Momentum Building

We look at what's flying off the shelf and tweak the experience to keep the momentum building.

laptop computer on glass-top table

phase

04

Days 61–90

Results & Scale

Final Review. Hard Numbers

We share the hard numbers: new customers acquired, sell-through rates, and store credit circulated.

phase

04

Days 61–90

Results & Scale

Final Review. Hard Numbers

We share the hard numbers: new customers acquired, sell-through rates, and store credit circulated.

turned on monitoring screen

phase

05

Days 90+

Your call.

A Clear Picture with no Strings Attached

After 90 days, you'll have a clear picture of what resale does for your brand. If you love it, you move onto our special "First Customer" rate. If not? You walk away with no strings attached.

phase

05

Days 90+

Your call.

A Clear Picture with no Strings Attached

After 90 days, you'll have a clear picture of what resale does for your brand. If you love it, you move onto our special "First Customer" rate. If not? You walk away with no strings attached.

man reaching hands up high taken at daytime

Is this right for you?

We're looking for brands ready to own their resale

You're already using Shopify and have an engaged community

You've seen people selling your items on Vinted and Depop.

You want to try resale without a massive upfront cost or operational headache.

Two girls in traditional clothing lying on grass

A Letter From Our Founder

“I built ReTrails because I believe the brands that care about their products should have a stake in what happens to them after the first sale. This pilot isn't a sales exercise; it's the start of a partnership. We're looking for 5 brands who want to build something meaningful with us.”

“I built ReTrails because I believe the brands that care about their products should have a stake in what happens to them after the first sale. This pilot isn't a sales exercise; it's the start of a partnership. We're looking for 5 brands who want to build something meaningful with us.”

Amelia

CEO & Founder

Amelia Gormely, Our founder

Apply now

Be one of the first 5 brands to own your resale story

Fill out the form

We reply within 48 hours

Book a discovery call

Walk through the pilot roadmap

The application form

Takes under 3 minutes. We read every application by hand.

Are you currently on Shopify?

Have questions?

We've got answers

Get in touch

hello@retrails.com

1

Is the ReTrails pilot programme really free?

1

How does the 90-day pilot work

1

How does the 90-day pilot work

2

What happens at the end of the 90 days?

2

How long does it take to get set up?

2

How long does it take to get set up?

3

How much work is this for my team?

3

How do you handle the listings and authentication?

3

How do you handle the listings and authentication?

4

What do we need to provide?

4

How does the store credit integration work with Shopify?

4

How does the store credit integration work with Shopify?